Trusted by growth-driven professionals worldwide

The Persuasion Formula
Peter Thomson’s proven system for influencing ethically and confidently - in print, in person, or online.
This is the exact system Peter used to build and sell his company, and the same strategies he’s taught for over 30 years to thousands of professionals who went on to earn six- and seven-figure incomes.
What You Get (Modules + Bonuses):
34 Self-Paced Videos
Three hours, Twenty minutes packed with actionable insights and real-world examples. These bite-sized lessons fit easily into your day while delivering powerful strategies you can immediately apply to your personal and professional life.


Your Bonus # 1
Lifetime access to 'Peter the Persuader AI BOT' (usually $20 per month - it's yours FREE)
Lifetime access to your personal persuasion 'BOT' expert, available 24/7. Imagine having instant access to expert guidance on crafting the perfect message, addressing objections, or fine-tuning your persuasive approach in real-time.
With my insights at your fingertips, you’ll gain clarity, confidence, and control. Available on desktop and mobile.
Your Bonus #2
The Persuasion Book (usually £9.99 - yours FREE)
This video programme delivers the voice, the pacing, and the deeper context of each persuasion principle - letting you see and hear how the techniques land. And the book gives you fingertip access.
A personal, go-to reference you can mark, note, and return to in the moment when you need it most, before a sales call, a client pitch, or while crafting a campaign.


Your Bonus #3
An exclusive audio interview with Robert Cialdini - the world’s #1 authority on influence
Discover practical, ethical strategies to influence decisions, win trust faster, and increase your impact. personal brand, this rare insight from the author of Influence and Pre-Suasion could be the edge you've been searching for.
Your Bonus #4
Your Downloadable Templates & Transcripts
You access downloadable transcripts for each video, so you can review key concepts at your own pace, take detailed notes, and revisit important lessons whenever you need them. Perfect for reinforcing your learning so no insight is missed.


Mark Wickersham - Profit Makers Academy
"I created additional profits of over £100,000 from using Peter's ideas.”

Sylvia Snowling - SDLT Claims Ltd
"Turnover before I met Peter: £79,672 One year later £267,172 Second year £384,442."

Guarantee:
If you don’t believe the course delivers at least 10x its value, you get your money back within 30 days. No fuss.

Meet Peter Thomson
'The UK's Most Prolific Business Development Author
Peter began in business in over 40 years ago, building and selling multiple companies before semi-retiring at 42. A financial disaster brought him back to his true purpose: helping professionals like you turn knowledge into income.
For 30+ years, as the UK’s most prolific business development author, Peter has mentored thousands of consultants, accountants, entrepreneurs, coaches, and business owners helping them grow seven and eight-figure businesses and create lives of choice.
“People will never consistently do — who they aren’t.”
– Peter Thomson

Here's What Other Successful Persuaders
Say About These Proven Ideas:

Steve Neale
Limbic Performance System
“Through Peter’s invaluable, mentoring I now have a video programme, the Limbic Performance System (LPS), and LPS made around £250,000 in just 1 year from its launch.

Guy Musgrave
My Financial Architect
I have applied the techniques I learned from Peter to my membership programme. I have now created regular monthly webinars for the members, and have successfully increased the membership by 100% making an extra £4000 per month in income.

Koshy Jacob
Revise Radiology
Through Peter's innovative ideas and proven methods, I have been able to increase my income by over £4,000 per month! His tailored approach to consulting has helped me to identify the areas where I was leaving money on the table and implement strategies to maximise my profits.

Jim Jordan
Kent Business Consultancy
I have know Peter for nearly 20 years and I'm also a member of his Paid Up Club. This is an exceptional system. My income fees have increased by 50% already.
★★★★★
Since joining Peter's programme, we’ve created our monthly membership with a deluxe version which is working very well AND have TWO £1,000,000 products. Chris and Lynda Chanin - The Informacist
★★★★★
★★★★★
“Peter has a great way of delivering a huge amount of very rich content in an engaging way. It’s impossible not to come away from one of his events without some real nuggets you can implement - for me ‘going with your big guns first’ is really making a difference". Andrew Bailey.
★★★★★
“
★★★★★
"Since being part of Peter’s group I can attribute at least £250,000 of income over the last 2 years." Rob Purfield - Rob Purfield Associates.
So… Any Questions?
Here’s what fellow persuaders have asked before going ahead
Who is The Persuasion Formula designed for?
How is The Persuasion Formula different from other communication training programmes?
Do I need prior selling experience to benefit from this program?
How can I implement these techniques in my business?
Will this work for both face-to-face and online conversations?
How long does it take to see results from implementing these techniques?
How does the 30-day money back guarantee work?

Guarantee:
If you don’t believe the course delivers at least 10x its value, you get your money back within 30 days. No fuss.
