The Client Clarity Formula: How to Attract Better Clients by Polishing Your Ideal Client Profile Jun 30, 2026

Let us talk about the client clarity formula.

As coaches, consultants, accounta...

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Peter Thomson explaining how to get paid what you are worth for the value you deliver

Three Reasons You’re Underpaid (And How to Put Each One Right) Jun 16, 2026

What We’ll Cover

Reason One: You Undervalue What You Deliver
Reason Two: Y...

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Peter Thomson's W.I.S.C.D.A.R. formula for writing a high-converting sales letter

The 7-Letter Formula Behind a £3 Million Sales Letter Jun 11, 2026

What if a single page of writing could out-earn an entire marketing department? ...

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Person using prompt engineering questions to think more clearly

How to Use Prompt Engineering On Your Own Brain Jun 09, 2026

Here is how to get some amazing results by using prompt engineering on your own ...

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confident consultant in conversation with a client across a table, calm and assured

How to Set Your Fee Rates With Confidence (and Attract the Right Clients) Jun 04, 2026

In This Article

Start With Why: The Reason Behind Your Fee

The Value You Deliv...

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Fire your big guns first headline persuasion concept for coaches and consultants

Fire Your Big Guns First: How to Win 75% of Any Decision in the First Few Words Jun 02, 2026

Let me give you the most valuable idea in this whole article right now, in the v...

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The Secret Of The Jar: The One Reason Your Best Clients Walk Past You May 28, 2026

Let me ask you a straight question.

Why do some of the people who would benefit...

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Peter Thomson presenting three power words to increase conversion rates

Three Power Words That Quietly Increase Your Conversion Rates May 19, 2026

Let me share something with you that I have been using for more than twenty year...

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Consultant presenting her unique perspective to clients in a meeting

The Magic Ingredient: Why Your Unique Perspective Is What Clients Are Really Paying For Apr 28, 2026

It was back in 1993 when I published my first book, Sell Your Way to the Top. An...

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Consultant and client in a meeting discussing pricing and fees while handling a price objection

Why You're Getting the Price Objection (And How to Stop It) Mar 10, 2026

Introduction: The Price Objection Myth

Let me ask you something. When a prospec...

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Businesswoman beside a tap with cash leaking out, illustrating lost leads

Why Most Consultants Lose 80% of Their Leads (And How to Fix It) Feb 16, 2026

Let me ask you something uncomfortable...

Are you busy... but not consistently ...

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Businesswoman at a desk having an idea, representing the one key question to ask when preparing for client meetings

How to Prepare for Client Meetings: The One Question That Changes Everything Feb 10, 2026

Why Most Meeting Preparation Misses the Mark

I've been working on preparation f...

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